Brain Dead SS23 Eyewear: Drop 3

(Mon, Jul 03, 23)

Introducing all new Postmodern Protection for the primitive eye: classic Brain Dead frames in a host of new colorways.


Experience the Tani in delicious tones of Root Beer Float, marbled Gold Granite and Black Smoke. The beloved Elia in soft shades of Ivory, Green Smoke, and Clear Blue. And the singular Staunton in pigments Black Smoke, Honey Tortoise and Gold Granite. As always, every pair includes a custom Brain Dead case and oversized cloth to keep those babies safe.


 Our frames are expertly crafted from sustainably-sourced, plant-based cellulose acetate. Built-in acetate nose pads, stainless steel cores, and zinc-free barrel hinges guarantee a fit that withstands the test of time.


Drop 3 is available Tuesday, July 4th @ 10AM PT on and on the shelves at Brain Dead Fabrications, Brain Dead Studios, Dover Street Market, and select retailers worldwide.


Photo by
Model @lanalanabobana