Brain Dead Summer 24

(Fri, Apr 26, 24)

“Stamp out Reality” reads a t-shirt of the new Brain Dead Summer 24 Mainline. Spanning across menswear and womenswear, the collection expands on our signature design lexicon.

Brain Dead’s expression is always contemporary, but never hype. And this collection reiterates how fabrics, colors, and shapes can be remixed and combined to create unexpected connections, resulting in clothes that you want to remember, and of course, to wear.

The Brain Dead Summer 24 Mainline collection, comprising both menswear and womenswear, is available at wearebraindead.com, all Brain Dead locations and selected stockists on Tuesday, April 30th @ 10AM PT.

Designed in California with a 4D vision worldwide, this collection combines everyday staples like the iconic graphic tees with more constructed pieces like engineered mesh short-sleeve button ups, our titan bomber jacket, or our hypermesh lilac top.
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On the back of a red running pullover jacket, bearing the Brain Dead Equipment brand, a printed inscription reads “Folk Technology” signaling a mythical, instinctive, community-led ethos, using clothes as cultural vehicles.