Shortly after releasing the first collection, Brain Dead and The North Face are coming together again to introduce Fall 2020 collection featuring climb-inspired silhouettes and functional details to encourage expanding levels of consciousness and the concept of expedition.
The release features outerwear which is the main source of inspiration but also sportswear, equipment, and accessories that combine The North Face iconic color blocking detail with a new Brain Dead color perspective.
The collection is mainly inspired by 1976 Mountain Parka fully taped waterproof construction and oversized 1968 Sierra Parka. Brain Dead introduces for the first time ever exclusively women’s silhouettes in addition to the unisex pieces.
The collection will exclusively be available to our customers starting on August 28 at 10:00 a.m. PST. To sign up as a Brain Dead member register HERE.
In order to celebrate the launch of the collection and the fourth annual Global Climbing Day, Brain Dead and The North Face alongside change-makers and pioneers from the climbing community, will host a YouTube Live conversation on August 22 about diversity, inclusion and building a more equitable future — starting with gyms and mountaintops. Tune in to the YouTube Live conversation on Global Climbing Day on August 22nd at 12:00 p.m. EST HERE and find the full program HERE.
Long Beach Rising, Brain Dead, and The North Face Global Climbing Athlete Ashima Shiraishi have created an innovative program called ALL RISE. Designed to increase access to climbing and create a pipeline for job opportunities for underserved youth in the local community, ALL RISE aims to create a scalable blueprint for climbing gyms to build programming with and in support of local communities.
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